Duties may include, but are not limited to, the following: 
 
Develop, plan, implement, and administer goals, objectives, and procedures necessary to provide recruitment and enrollment contacts to high school students and the general adult population; develop or approve new or modified enrollment data necessary for appropriate managers; develop or approve new or modified programs, policies, and procedures related to admissions, registration, and records. 
 
Monitor, oversee, and coordinate the development and maintenance of College enrollment activities and operations related to admissions and registration and records; interpret and apply College admissions and registration policies, rules, and regulations; ensure standards comply with College policies, state laws, and applicable federal regulations. 
 
Prepare appropriate reports; analyze and evaluate enrollment and retention data; project student enrollment and retention figures to be used in strategic decision-making. 
 
Develop, maintain, and enhance partnerships between and among student services staff, faculty, instructional staff, and administration. 
 
Participate in maintaining a student learner-centered philosophy and the focus of student services initiatives on successful student outcomes including: enrollment, program selection, retention, graduation, placement, and transfer success. 
 
Participate in the development and administration of assigned budget; forecast funds needed for staffing, equipment, materials, and supplies; monitor and approve supply expenditures. 
 
Confer with and provide staff assistance and advice to the Associate Vice President; develop, prepare, and present recommendations and reports as requested. 
 
Supervise, train, motivate, and evaluate professional and administrative staff; establish and monitor employee performance objectives; prepare and present employee performance reviews; provide or coordinate staff training; work with employees to correct deficiencies. 
 
Counsel and advise staff and students on a variety of enrollment and administrative matters to include admission requirements, program requirements, and the transfer of credit from other institutions; assess student standing and needs; suggest alternative courses of action; resolve student appeals and grievances related to admissions and registration and records. 
 
Coordinate and serve on a variety of committees and task forces, to include but not limited to the admissions standards, enrollment management, and registration committees; research and develop recommendations related to recruitment, admissions, registration, and retention. 
 
Oversee and coordinate the operations of curriculum admissions and registration and records; monitor and evaluate workload; evaluate policies and procedures. 
 
Participate in the marketing of academic programs to the community; make presentations to the community, local schools, and corporate contacts; assist in the identification of prospective student populations; coordinate targeted and generalized student recruitment activities. 
 
Represent the College at community and outside organization functions. 
 
Perform related duties as assigned.