Digital Communications Specialist
Employer
Job Location
Southeastern North Carolina
Whiteville, NC
Salary/Grade
Benefits
Job Category
- Technical/Paraprofessional
Application Period
Closes: Friday, January 8, 2021
Target Start Date
Expected Work Hours
Reports to
Employment Type
Minimum Qualifications
- Associate’s degree.
- Minimum of five years of experience in journalism, public relations, marketing, communications, or related field.
- Ability to communicate effectively in both oral and written formats.
- Commitment to the community college "open door" philosophy and the comprehensive community college concept.
- Willingness to work in the day, evening, on weekends, at unconventional times.
Preferred Qualifications
- Bachelor’s degree.
- Minimum of two years of experience in journalism, public relations, marketing, communications, graphic design, customer relationship management or related field.
- Experience working in a community college/university or related setting in marketing, public information or communications.
Position Description
Under the general direction of the Director of Marketing and Outreach the Digital Communications Specialist is responsible for planning, implementing and monitoring the Digital Media strategy in order to increase brand awareness and improve marketing efforts. A key role will be supporting and enhancing internal and external communications initiatives to improve how the College connects with employees, students/parents, prospective students/parents and community members utilizing traditional and digital marketing efforts.
- Assist in developing content and campaigns for reaching prospective and current students
- Enhance awareness of the College and its brand through new and emerging media (digital, online, social).
- Coordinate, implement, track activities through social media platforms.
- Posting and interacting with users on a daily basis.
- Manage social media management software.
- Measure the success of social media campaigns through reports and dashboards to monitor social media traffic using analytics tools such as Facebook Insights and Google Analytics.
- Design graphics for social media and other marketing materials.
- Serve as college representative at community functions and events.
- Coordinate flow of information and communication and disseminate according to plan/strategy for internal initiatives.
- Responsible for the daily monitoring and approval of web updates performed by content managers.
- Provide photography services of college events.
- Serve as an alternate for the emergency notification plan.
- Performs other duties as assigned by the Director of Marketing and Outreach.
How to Apply
The starting date for the positions is negotiable. Salary is dependent upon qualifications, experience, and labor market. Excellent references from previous employers must be furnished upon request.
A completed Southeastern Community College application (located on the SCC website), a resume, letter of interest addressing the requirements and educational transcripts (unofficial copies of transcripts will be sufficient for the screening process, but official copies must be submitted prior to employment) must be submitted to the college Human Resources Office in order for applicants to be considered for this position. Initial review of applications will begin on January 8, 2021 and will continue until filled the position is filled.
Applicants should send all documents and inquiries to the Human Resources Office, Southeastern Community College, P.O. Box 151, Whiteville, NC 28472. Telephone (910) 642-7141, extension 246. www.sccnc.edu
An Equal Employment Opportunity
Job Post Contact
Bill Maultsby