DEFINITION
To support Director of Marketing in project management, graphic design and communications for the Wilson Center.
 
DISTINGUISHING CHARACTERISTICS:
This position serves as a creative, detail-oriented, production leader for the Wilson Center. This role advances the organization in meeting and maximizing its earned income goals, along with maintaining the highest level of services and support for artist/agency/guest/client relationships.  This position is pivotal in realizing increased earned revenue through ticket sales, subscriptions, rentals, and other audience engagement events/partnerships. The focus of this position will be three-pronged: project management; communications; graphic design.
 
SUPERVISION RECEIVED AND EXERCISED

• Receives direct supervision from the Director of Marketing. 
• Works closely with part-time Marketing Assistants and Specialists

Duties & Responsibilities (Essential Functions)

ESSENTIAL AND OTHER IMPORTANT FUNCTIONS 

Essential and other important responsibilities and duties may include, but are not limited to, the following:

• Support development, design and distribution of print materials, including season magazine, mailings, brochures, playbills, lobby signage.
• Create assets for corporate and private sponsorships and trade agreements for the Center 
• Oversee marketing copy and strategies in digital media, while adhering to brand standards.
• Ensure that all marketing and public relations procedures and projects are in compliance with the CFCC Marketing Department.
• Work closely with Ticketing Department to manage sales timelines; coordinate all necessary components to announce and put performances on sale. 
• Monitor the appropriate use of the College’s and Center’s names, marketing brands, trademarks, etc., and ensuring compliance with the College’s associated policies. 
• Implement Director of Marketing’s short and long-term strategy.
• Cultivate and maintain positive relationships with audiences using traditional and innovative communication and retention techniques, including digital marketing, social media and traditional marketing
• Support marketing services for resident arts organizations.
• Coordinate Street Team efforts for direct marketing.

Other Important Functions:

• Perform other related duties and responsibilities as assigned

Qualifications

QUALIFICATIONS:

Knowledge of:

• Industry specific requirements, technology and equipment utilized. 
• Current trends, research, and development in the area of assignment.

Ability To:

• Work weekends and/or evening hours as required.

• Embody and demonstrate exceptional customer service skills, even in stressful and/or demanding situations.

• Perform excellent organizational abilities.
• Ability to effectively assist others with special needs.
• Establish and maintain effective working relationships with those contacted in the course of work including artists, agents, rental clients, donors, high profile clients and guests, students, college faculty and staff, and the general public.
• Understand and follow oral and written instructions.
• Communicate clearly both orally and in writing.
• Prepare clear and concise reports.
• Continually contribute creative concepts to management and colleagues. 
• Accept constructive criticism
• Maintain accurate records.
• Perform mathematic computations.
• Operate a personal computer and maintain computerized records.
• Interpret and apply CFCC goals, objectives, policies, procedures, rules, and regulations

• Maintain effective audio-visual discrimination and perception needed for:
  1. Making observations
  2. Reading and writing
  3. Communicating with others
  4. examining incoming equipment, materials and supplies 
  5. Handling varied tasks simultaneously
• Maintain physical condition appropriate to the performance of assigned duties and responsibilities, which may include the following:
  1. Walking, standing or sitting for extended periods of time
  2. Operating assigned equipment
  3. Handling varied tasks simultaneously 
  4. Lifting, stooping, climbing, bending, or carrying heavy materials
• Maintain mental capacity, which allow the capability of:
  1. Making sound decisions
  2. Ensuring the safety of others
  3. Working in a fast-paced environment
  4. Answering questions
  5. Reviewing alternatives and making choices
  6. Responding to questions
  7. Demonstrating intellectual capabilities

EXPERIENCE AND TRAINING GUIDELINES

Any combination of experience and training that would likely provide the required knowledge and abilities is qualifying.  A typical way to obtain the knowledge and abilities would be:

Minimum Education/Training:

• An associates degree in marketing, graphic design, communications, or a closely related field from an accredited college or university.
   

Minimum Experience:

• Minimum of three years of demonstrated successful experience in creating graphic design and/or marketing role.
• Understanding of and experience in working with the Adobe Creative Suite: InDesign, Photoshop, Illustrator and Premiere
• Working knowledge of Google Suite for business
   

Preferred Education/Training, Experience, Skills:

• Demonstrated successful experience in a graphic design role within higher education, design firm, or entertainment venue.
• Arts administration/arts presenting operations experience.

Supplemental Information

Special Instructions to Applicants:
 

• Work weekends and/or evening hours as required.
   
• Project samples or portfolio which exemplify experience in design, writing and strategy
   
• This position REQUIRES UNOFFICIAL TRANSCRIPTS AND/OR TRAINING CERTIFICATIONS be submitted in addition to the application. Please have these documents ready to upload when applying.
   
• Candidates are required to submit OFFICIAL TRANSCRIPTS for all degrees obtained prior to their first day of work or hire date. If the highest level of education is a High School diploma or equivalent, proof of completion is required.
   
• Candidates who have obtained their education outside of the US and its territories must have their academic degree(s) validated, at their own expense, by an outside credential evaluation service as equivalent to the Baccalaureate or Master's degree conferred by a regionally accredited college or university in the United States.  
   
• To claim veterans’ preference, all eligible persons shall submit a DD Form 214, Certificate of Release or Discharge from Active Duty, to Human Resources during the application process. Human Resources will verify eligibility.