The Communications Specialist is responsible for creating and distributing content internally and externally. This position reports to the Associate Vice President, Marketing, Communications, and the GTCC Foundation and predominantly supports marketing and communication efforts for the college. This position is responsible for creating, coordinating, and implementing outbound communication to current and prospective students, as well as contacts that support recruitment and enrollment efforts for the college (ex. referral sources). This position assists with planning and implementation of communication initiatives that advance the recruitment and retention of students that is customer-focused and aligned with the college’s over-arching communication plan, brand, and mission. They will create, update, and implement communications, which includes email, text messages, letters, robocalls, internal and external forms, brochures, announcements, electronic signs, postcards, banners, posters, or other communication mediums. This person will serve as a lead content creator for the Marketing Team and will be an integral part of the copy-editing and production process for key materials and messaging.